Designed high-performance paid ad creatives across fintech, lifestyle, travel, and digital product categories for platforms like Meta, Google, and app-based campaigns. Worked on conversion-focused static ads, promotional campaigns, referral programs, festive offers, and brand awareness creatives with a strong emphasis on visual storytelling, scroll-stopping layouts, and performance marketing goals.

Utilized tools like Adobe Photoshop, Figma, and AI-assisted workflows to create engaging, mobile-first ad experiences optimized for reach and conversions.